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Marvin's Mission

Marvin is on a mission to end the one-size-fits-all approach to mental health.

Your experience working in healthcare is unique - your mental wellbeing platform should reflect that. At Marvin, we take an extraordinarily personalized approach, designing unique experiences with you in mind, and maintaining a connection to our mission that presides throughout all of our operations.


Behind our name

When putting together a name, we spoke with potential users to understand their process for seeking mental health care. Terms like “stigmatized”, “uncomfortable”, and “venturing into the unknown” were common, and it felt clear that having someone to guide you through the process would be both welcomed and appreciated.


Within our founding team, we reflected on the people that had impacted us most in our own personal journeys. Each of our respective works had been inspired by a great Marvin. These Marvins ranged from Marvin Maurer, an educator who developed an emotional literacy program in the early 1970s, to Marvin Minsky, a cognitive scientist and pioneer in the fields of AI and philosophy, to even Marvin Gaye, the great soul musician and producer.


With that in mind, we’ve developed Marvin as a way to put a friendly name and face to the process of seeking behavioral health care. We hope that with Marvin joining you on your personal journey, we can take away some of that unfortunate stigma, and work together to find the right program that helps you feel at your best.


Our team


John Bracaglia

John is the co-founder and CEO of Marvin. John previously worked at Verily (Google[x] Life Sciences), where he worked on Study Watch, a wearable cardiac monitor for patients of Atrial Fibrillation. Prior to Verily, John worked at Google, focused on YouTube and Google Maps. He also previously founded Nick’s Handi Closet, a community service organization for equipment for the disabled, and Symplivety, a startup that hosted a centralized auction for college-area rental properties.


John holds an MBA degree from Harvard Business School, and a BA degree from the College of William & Mary.

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Co-founder, Chief Executive Officer of Marvin


Aparna Atluru MD

Aparna is a co-founder & chief medical officer at Marvin. Aparna is a double boarded psychiatrist and serves as assistant professor of psychiatry at UCSF. Aparna has longheld an interest in the mental health of high performing individuals. After completing undergraduate and medical education in Texas, Aparna completed her adult psychiatry residency at UT Southwestern. She then completed a child & adolescent psychiatry fellowship at Stanford. Aparna also holds an MBA from Harvard Business School.

Co-founder, Chief Medical Officer of Marvin

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Michelle Rider

Chief Marketing Officer

Michelle Rider is an accomplished marketing executive and board leader known for driving
significant growth in the healthcare, technology, and consumer packaged goods industries.
She currently serves as the Chief Marketing Officer at Marvin Behavioral Health, spearheading the expansion of their innovative 1:1 behavioral health service for physicians and hospital staff within the $80 billion mental health industry.

Michelle held leadership roles throughout her career at digital health companies like Amazon, Teladoc, and MDLIVE. Notably, she played an instrumental role in MDLIVE's impressive growth, taking the company from $300,000 to $2.7 billion in revenue, with marketing contributing 40% of the company's growth in just two years.

Her early career included impactful roles at United Healthcare, where she led marketing
efforts during rapid market expansion, introducing innovative healthcare offerings for rural
consumers. At Aetna, she also successfully drove revenue through strategic partnerships with major companies.

Beyond her professional accomplishments, Michelle is actively involved in various boards and community leadership roles, advocating for diversity, equity, and inclusion. She has been recognized as one of the top 50 women to watch for corporate boards by 50/50 Women on Boards.

Michelle holds a Bachelor of Science (B.S.) in Economics from San Jose State University and a master’s in business administration (MBA) from Kellogg School of Management, Northwestern University.


Jacinta Harman LCSW

Director of Clinical Services

Jacinta is a master’s level licensed clinician who has worked in the field of mental health and recovery for 20+ years. She graduated from West Chester University with a Bachelors of Arts and from Temple University with a Master’s degree in Clinical Social Work.

Throughout her career she has worked in various places, including a program for those with traumatic brain injuries, as a therapist/social worker in outpatient and inpatient settings and as a community liaison/mobile crisis intervention specialist. She has worked on the front lines, often talking to people in crisis who were suicidal and had lost hope. Jacinta has trained Police Dept personnel, Negotiators and other Tactical Teams, both verbal and nonverbal de-escalation skills. As the Clinical Director of a large outpatient mental health center, Jacinta was involved in all aspects of the clinical care, program development and service delivery. Jacinta is also a certified instructor for the QPR institute (Question, Persuade, Refer) – a suicide prevention program that offers hope through positive action and education. 

Jacinta is the Director of Clinical Services at Marvin Behavioral Health. Here she has oversight of the clinical programs and the services delivered to our clients. Jacinta is involved in the development of improved clinical outcomes, creating policies and procedures that ensure more responsive and accessible care and the professional development of our clinicians. 

Of the many hats she wears, native of Ireland, wife, mother, daughter, sibling, friend, team member and therapist, one of the most important is that of advocate. Jacinta believes in the need to recognize that mental health issues, should be seen as a major public health issue and that living a balanced productive, healthy life is possible, with clinical intervention and emotional support.


Frances Tanchanco

Chief of Staff

Frances is the Chief of Staff at Marvin, where she oversees daily operations and manages hospital implementation. She works closely with Marvin's health system partners to ensure that every rollout is smooth and successful. Her focus on cross-functional collaboration and strategic execution drives impactful outcomes.


Prior to transitioning to the healthcare industry, Frances made her mark in the hospitality world. She founded and operated two food and beverage startups, gaining valuable experience in creating exceptional customer experiences and driving business growth.

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Collin McKahin

Recruiting Administrator

Collin has been recruiting Healthcare Providers for 14 years, across a variety of systems including Tenet, Dignity Health, Springfield Clinic and independently. Collin has also worked as a Business Development Director and helped increase new business in the hospital and clinic healthcare setting.

Prior to Healthcare, Collin worked in the State Government doing budget analysis work for the Governor’s Office in Illinois, and also worked in the commercial coatings industry providing solutions to large and small businesses.

Collin has a BS in Marketing from Bradley University, and an MBA from the University of Illinois – Springfield.

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